2018年跨国企业危机管理—全球危机管理的现状与未来研究方向
字数英文 3825 单词, 21206 字符;中文 6719 汉字 出处 Coombs W T, Laufer D. Global Crisis Management– Current Research and Future Directions[J]. Journal of International Management, 2018.243199-203 外文文献 Global Crisis Management – Current Research and Future Directions Abstract Examples of crises involving multinationals can be found in the media around the world on a regular basis. Despite the importance of this topic, the state of the literature in the area of global crisis management has yet to be explored. Incorporating a commonly used three-stage approach describing crisis management as involving three phases the pre-crisis phase prevention and preparation, the crisis phase response, and the post-crisis phase learning and revision we briefly review the literature in global crisis management. We then introduce three special issue articles. Finally, we suggest future areas for research on the topic of global crisis management. Keywords Global crisis management; Global crisis communication 1.Introduction As we mentioned in our call for papers for this special issue on global crisis management, examples of crises involving multinationals can be found in the media around the world on a regular basis. Examples of high profile crises involving multinationals include Kobe Steel falsifying metal quality reports, the disappearance of Malaysia Airlines Flight 370, the oil spill in the Gulf by BP, sudden acceleration in Toyota cars, and people becoming seriously ill after using Vioxx, a prescription drug manufactured by the American multinational Merck. International crises will only increase as organizations create long supply chains and seek to expand into new markets beyond their borders. Consider the thousands of suppliers in the Nike supply chain or how Starbucks has expanded into Asia. There are many important issues for both academicians and practitioners relating to global crisis management. For example, do stakeholders in different countries react differently